Make.com (formerly Integromat) is a powerful visual automation platform that connects apps and automates workflows using an intuitive drag-and-drop canvas. Favored by power users and agencies for its flexibility, Make allows you to build complex multi-step automations with branching logic, error handling, data transformation, and iterative processing — capabilities that go far beyond simple trigger-action automations.
Key features include a visual scenario builder with a canvas-based interface, 2,000+ app integrations, advanced data manipulation with built-in functions, HTTP/webhook modules for connecting any API, AI modules for integrating OpenAI, Claude, and other AI services into workflows, routers for conditional branching, iterators and aggregators for processing arrays, and real-time execution monitoring. Make also supports custom app development through its SDK.
Make offers a free plan with 1,000 operations/month and 2 active scenarios. The Core plan starts at $10.59/month for 10,000 operations, Pro at $18.82/month for 10,000 operations with advanced features, and Teams at $34.12/month for collaborative workspaces. Enterprise plans include custom operations, dedicated support, and SSO. Make is the preferred choice for technical users and agencies who need more control and complexity than Zapier offers, at a typically lower price point.